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Semrush

SEO research and site auditing for AEC practice marketing

Semrush provides keyword research, competitive research, position tracking, backlink analysis, and technical site auditing. AEC marketing teams can use those documented capabilities to plan and monitor service, sector, and location content, without treating estimates as guaranteed demand or ranking outcomes.

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USAGE

How You Use It

Integrations
Semrush Projects APIPosition Tracking APISite Audit APIGoogle integrations documented by vendor
Disciplines
Architecture, Construction
Workflows
Practice & Business Development
Project Phases
Business Development
TRANSPARENCY

Data Transparency

Exactly what this tool uses and how

Input
What it needs
Required:Website domain or keyword set
Optional:Competitor domains, Locations, Devices, Pages, Campaign tags
Formats:Web application, CSV export, API JSON
Output
What you get
Format:Research datasets and audit reports
Fields:Keywords, Positions, Competitors, Technical issues, Backlinks, Visibility metrics
Algorithm
How it works
Model:Search-data collection, estimation, and rules-based auditing
Privacy
How your data is protected
Retention:Account and vendor terms apply
Training:No blanket AI-training conclusion recorded
Compliance:Do not upload confidential client data without authorization
API
Integration
Endpoint:Semrush APIs
Method:REST
USE CASES

Use Cases

  • ·AEC service-page keyword research
  • ·Local market visibility tracking
  • ·Technical website audits
  • ·Competitor content-gap research
PRICING

Pricing

Free
Limited free access may be available
Pro
Paid subscription tiers; API often requires eligible plans and units
Enterprise
Enterprise options available
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Research Sources & Data QualityLast verified: 2026-08-21
Data Sources (4)
Verified Data (5)
Keyword research, Position tracking, Site audit, Projects API, Official affiliate program
Not Found (3)
AEC-specific native dataset, Guaranteed accuracy of estimates, DataDrivenAEC testing
Our Commitment: We only include verified data from official sources. If information isn't publicly available, we mark it as "Not publicly specified" rather than guessing.
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